Reimagining Medical Imaging for LATAM

Product Design

Health tech, B2B

2021

I led the end-to-end design of Eden PACS, enhancing the workflow of radiologists and healthcare professionals. I guided the process from research and ideation to UI design, design system, and brand development, ensuring a consistent and user-centered experience across the product.

Eva (Edenmed) set out to modernize medical imaging with a cloud-based PACS tailored to Latin Americas healthcare realities, where slow systems and eye strain hindered radiologists productivity.

Healthcare professionals needed a system that was fast, intuitive, and ergonomic. Existing solutions were complex, visually tiring, and disconnected from daily clinical workflows.

As Lead Product Designer, I defined the end-to-end experience focused on radiologists needs.

1

In-Depth Research: Conducted interviews with practitioners to identify workflow pain points.

2

Design System Creation: Built the Eva Design System from scratch for scalability and consistency.

3

Validation & Implementation: Prototyped and tested solutions directly with medical users.

Solution + Impact

A human-centered, cloud-based PACS with dark mode, integrated DICOM viewer, instant result sharing, and responsive dashboards for labs, radiologists, and patients. Every detail aimed to reduce fatigue and improve diagnostic efficiency.

1

70,000+ studies processed within months of launch.

2

Thousands of professionals onboarded across LATAM.

3

Significant workflow efficiency gains and reduced turnaround times.

4

Strengthened trust and reliability within healthcare networks.